 Photo credit: nextshark.com As millennials have flocked to big cities to build their career and raise families they are dealing with a different problem than their parents did, much-less-space. Many of us grew up in big suburban houses filled to the brim with stuff, with the mentality that we needed more space, not less things. So when we moved to these tiny city apartments, it was only a matter of time before something had to give. So in 2014, when Marie Kondo's The Magic Art of Tidying Up book was released it created quite the sensation. In droves, city dwellers began massively embracing minimalism, which only magnified the simultaneous movement happening around conscious fashion sparked from the Rana Plaza collapse that had occurred just a year prior. This incredibly woke generation had, had enough. Now, she is back and out for the masses. Our team has loved watching Marie Kondo take on middle America in Netflix's Tidying Up. Minimalism is a practice everyone on our team already practices and we are so excited to see it hitting main street America. Here's the THR3EFOLD team's favorite takeaways from Marie Kondo's Tidying Up movement. 1 | Less is More is contagious "I think the bigger positive that comes from this new ‘trend’ is showing people how good having less stuff can feel. It might take a while, but this influence could have the ability to decrease the excess amount of clothing America buys and, ultimately, throws away. We just need to make it easier for people to get rid of stuff." - Mary Tsoules, Factory Coordinator 2 | Buying Differently "As people start to discover the joy of less, I hope to see they shop differently. Instead of doing a 'haul' or shopping to feel better, (which only leads to buying more stuff to match that one emotional purchase), I'm energized to see people taking more pride in what they own, asking more questions, or in the very least, wanting to be more specific with what they are willing to make space for-- which ultimately just means buying less." - Emma Hickey, Factory Coordinator 3 | Belongings Should Bring You Joy "My Favorite thing Marie Kondo teaches is 'keep what brings you joy.' When I first heard that it resonated in my soul. Our closets are so filled with emotions, 'I wish I was skinny enough to fit that again.' 'I wore that when so and so broke my heart.' 'This makes me sparkle!' So to evaluate your belongings based on what you can look at and feel joy brings the idea of stuff to a higher level. I'm a New Yorker. This means I have no space and when I walk out the door, there's a million daily opportunities for disappointment, I don't need that stemming from my home. I need my home to be a solid source of joy, and I think no matter where you live, when you try out this concept, you cannot stop. It's a great feeling." - Jessica Kelly, Founder/CEO 4 | Finding Peace with Less "One thing I find beautiful about minimalism in general is the sense of peace that it gives. When I look at a piece of minimalist art, it gives my mind ease. It gives me the ability to appreciate the work as a whole, while focusing on small details and without being overwhelmed. Just as in art, I believe a minimalist lifestyle gives that same effect. A minimal environment allows you to have a peaceful mind, and can give a sense of having more "room" for your thoughts." - Jaimie Partin, Brand Coordinator 5 | Knowing More About Your Clothing "If people actually knew the lengths industry professionals go through to produce a garment, they would have a much higher respect for what they buy. Months of back and forth over the tiniest details. Fabrics not working out, dye batches going wrong, shipments getting damaged. Fitting for so many different body types. And this doesn't even address the painstaking process of finding a factory - and how nearly impossible it feels to ensure ethical and sustainable standards when your supply chain stretches 3 continents and countless hands before it hits your front door. All that to say, I'm ecstatic to watch the customer taking an interest in the process of making a garment and who is involved. It's hard. It's an art. And to see people work hard in a thankless job finally getting the respect they deserve warms my heart." - Lindy Fox, Brand Director Suffice it to say, the THR3EFOLD team is on board with Tidying Up and excited for the fuel it is bringing to the ethical fashion movement going mainstream. If you have a fashion brand with leftover fabric (aka fabric liability), then join our Deadstock District community today and start selling it for some cash money!   Comments are closed.
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