After much time, many conversations, and going nearly cross-eyed staring at Photoshop, it's finally here. Introducing Deadstock District: A place for the fashion industry to sell their fabric liability, source deadstock fabric, and reduce textile waste. Is Deadstock District for you? Let's find out.
What is Deadstock Fabric?
Deadstock fabric is your fabric liability, the leftover fabric you have each season from the product you never made. This could be 5,000 yards sitting in your factory in China, or dozens of 3-15 yards of fabric lying around your studio.
Why is Fabric Liability a Problem?
For starters, if you have fabric liability sitting around your studio that's added clutter and less storage you have for other things...like your sanity. But ultimately, the fashion industry has a massive impact on the environment, and one of the biggest issues is textile waste. These textiles sitting in landfills are not decomposing mainly because 60% of textiles are made out of polyester or some other petroleum based fabric. Even if you consider the fact that many brands will incinerate their fabric liability, that is still massive opportunity lost when you factor in the wasted and polluted water from crop growth, chemical dyeing and cleaning, and more.
How Can Sourcing Deadstock Help My Team?
1 | BUDGET
You have a VP giving you aggressively tight IMU goals, plus a limited budget to have fun with any new innovations developing in the industry. By selling your fabric liability, you are reducing the sunk cost and increasing your budget. #bossgoals
2 | SOLUTION
You love your job, most days, but you find yourself wondering the environmental impact you're making. You want to do something, but you don't know what. Deadstock District is your solution. Your stamp on climate change. Your ability to change this industry for the better.
3 | CONNECT YOUR CUSTOMERS
Thanks to Reformation who has spent its success passionately educating their woke consumers on sustainable fashion, not only is there now a heavy demand for similar options, but your brand's customer actually now knows this industry specific term. Reformation proudly shouts that their fabric is sourced deadstock to put an end to wasted fabric. Will you join them?
How To Sign Up For Deadstock Disctrict
1 | Click Login/Register (Top right corner)
2 | Click Register & Fill out Info
3 | Click to Log in from Acceptance Email in your Inbox
4 | Choose Deadstock District
5 | Begin Shopping Deadstock Fabric!
REGISTER TO JOIN DEADSTOCK DISTRICT TODAY
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