Sustainable sourcing has exploded in popularity over the last ten years. We have a living planet that needs to be protected and sustainable sourcing is how brands can play their part. When it comes to sustainable sourcing for fashion brands there are a lot of options to consider beyond just having sustainable fabric. Here's a few, to get your wheels spinning.
When sourcing for sustainable fabrics you cannot forget the label. The difficult part of this is how did you source sustainable labels for your pieces. This is a daunting task, that is why THR3EFOLD is here to help.
Welcome back! We are eager to rewrite last year with a more hopeful, more successful 2021. To kick things off let's talk about optimizing with the first digital sourcing trade show of the year, Texworld NYC.
The sustainable fashion industry is expected to hit $8.25 billion by 2023. But as sustainability has grown from trend to foundational pillar, one category has been left behind, legwear. That is until now. Introducing CLOVO, an emerging sustainable stockings brand. Learn how Megan Martis built her business from the ground up and the process that it took to get here, in today's Brands Behind the Scenes interview.
By Krystal De Lisi, The Edit Advisory
It's happening. Consumers no longer want to be associated with brands that are harmful to the planet and to people and brands are responding. However, balancing price with ethical sustainable fashion standards is a real challenge. It is inevitable that paying workers a fair wage and sourcing eco-friendly fabrics will play a role in the overall cost of your product. So how do you produce your product, balance the budget, and stay true to your values?
Sustainable fabric is just the tip of the sustainable fashion iceberg. There's also thread, zippers, notions, dyeing, packaging, and shipping to name a few. The difficult task when implementing sustainability into your fashion brand is WHERE DO YOU START? There are so many areas to consider that it often feels overwhelming especially when you consider that the whole planet is at stake.
One of the most important aspects to consider when launching a fashion brand is how it is going to be funded. The average cost to start a fashion brand is around $20,000, product development alone is $5,000, so without personal wealth, your options are loans or investment. A loan puts you at risk of severe debt if your brand goes belly up. Investment gives up control of your company, and without a wealthy network may not even be a viable option. The best option to avoid these problems and get the funding your brand needs is to start a crowdfunding campaign.
It has become common knowledge that the fashion industry is a major contributor to the world's pollution. This has created a demand for sustainable fashion in the last five years as consumers seek better alternatives for people and planet. However, what it takes to achieve this goal is a higher price. Is sustainable fashion elitist? Let’s take a look at the components that factor into the higher standards that correlate to higher costs.
One of the most common questions we get from brands is, "Where do I find factories?" it can be hard to go from idea to product when you have to find a fabric suppliers, notions, labels, and a cut and sew factory, not to mention freight carrier, logistics warehouse and everything else it takes to build a brand. COVID hit early in fashion because of our manufacturing ties to Asia. So by March pretty much all manufacturing and sourcing had halted as we all figured out how to stay safe and stay in business. Now that manufacturing is moving again, where do you begin to find a factory? Here are some resources.
The fashion industry is fundamentally built on a system where supply is ordered based off of predicted demand prior to any factual determination. Trends are determined seasons ahead of time, demand is hypothesized and the orders are placed by brands before they can know the actual consumer demand. A system like this has proven to be unsustainable over the years and has resulted in overproduction in the garment factories. In a study released by the SAC and Higg Co in April it is stated that, “Further back in the global supply chain, a survey of over 500 manufacturing facilities across all main production regions...shows 86% of all facilities have been impacted by cancelled or suspended orders. As a direct consequence, 40% now struggle with paying employees, leading to layoffs and factory closures.” Yet there are still some garment factories managing to keep their doors open despite the hardships and how they are doing so might surprise you.